media

Friday, March 18, 2011

feesback is difficult and delayed , just how many packages of mclean toothpasts did the back cover ad on 'english disest' relly sell? Advertising is a pull technique in that this advertising urges comsumers to ask for , MACLEAN TOOOTHPASTS' ata their retalil stores , thus pulling the brands down the distribution channel , as a technique it contrasts with personal selling where the salesperson 'PUSHES' the merchandise to wholesalers and retailers .

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